Re: 9.5 Release press coverage

From: "Joshua D(dot) Drake" <jd(at)commandprompt(dot)com>
To: Bruce Momjian <bruce(at)momjian(dot)us>, Andrew Dunstan <andrew(at)dunslane(dot)net>
Cc: Robert Haas <robertmhaas(at)gmail(dot)com>, Magnus Hagander <magnus(at)hagander(dot)net>, Simon Riggs <simon(at)2ndquadrant(dot)com>, Josh Berkus <josh(at)agliodbs(dot)com>, Dave Page <dpage(at)pgadmin(dot)org>, Umair Shahid <umair(dot)shahid(at)gmail(dot)com>, Adrian Klaver <adrian(dot)klaver(at)aklaver(dot)com>, David Fetter <david(at)fetter(dot)org>, PostgreSQL Advocacy <pgsql-advocacy(at)postgresql(dot)org>
Subject: Re: 9.5 Release press coverage
Date: 2016-01-13 22:05:40
Message-ID: 5696CA34.2040902@commandprompt.com
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On 01/13/2016 01:54 PM, Bruce Momjian wrote:
> On Wed, Jan 13, 2016 at 04:49:20PM -0500, Andrew Dunstan wrote:
>>>> Those last four words, "released by the Postgres community", are
>>>> contained in the first complete sentence of the email.
>>> That phrase, "released by the Postgres community", is from me. I gave
>>> extensive feedback to EDB on every paragraph of the EDB press release,
>>> and all my suggestions were accepted.
>>>
>>> I know that first sentence is odd, and it struck me as odd too when I
>>> read it during proofreading. The problem is that 99+% of press releases
>>> are by companies about their products, so if you deviate from that at
>>> the start, it causes confusion, so I decided the best approach was to
>>> say what company was making this press announcement (EDB), but that the
>>> code was released by the Postgres community.
>>
>>
>>
>> I'm not terribly fussed about it. I would suggest for the future
>> that the paragraph might read better as something like:
>>
>> EnterpriseDB <http://www.enterprisedb.com>® (EDB™), the leading enterprise Postgres database company, welcomes today's general availability release by the PostgreSQL community of PostgreSQL 9.5.
>>
>> I think that's both less awkward and less misleading.
>
> "Welcomes" is an interesting approach.

Agreed. I also think something like this would work much better (than
the original):

EnterpriseDB, the leading enterprise Postgres database company,
celebrates the community release of PostgreSQL 9.5. The worlds most
advanced Open Source database

What rubbed me wrong is it "felt" like postgres was an afterthought in
the original instead of the point.

Shrug. Take it, toss it, use it. I hope the feedback was useful.

Sincerely,

JD

--
Command Prompt, Inc. http://the.postgres.company/
+1-503-667-4564
PostgreSQL Centered full stack support, consulting and development.

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